“There was a noticeable difference in the barriers that women were facing, being women entrepreneurs. They were different from what men were facing.”
— Chris McMartin
Get ready for an inspiring episode! My guest Chris McMartin is a force to be reckoned with when it comes to empowering women and nonbinary entrepreneurs and business owners. Chris leads the Scotiabank Women Initiative Small Business Strategy across Canada. This is a powerful program that helps women and nonbinary people overcome the many challenges that they face along their path to success when starting, sustaining, and growing a business.
Chris has gained a wealth of absolutely incredible insight through her experience helping her program’s participants access the funding, education, and support they need to achieve their business goals.
In this episode, Chris and I discuss the need for women-focused support and networking, the women-led partnerships and sponsorships that the Scotiabank Women Initiative undertakes, and the unbeatable joy of entrepreneurship. Listen now!
You’ll discover:
- The three pillars that The Scotiabank Women Initiative focuses on in terms of helping women entrepreneurs
- The free events, support, and resources that are available through the program
- Who is able to access to the program — and why YOU want to sign up right now!
Guest bio: Chris McMartin leads The Scotiabank Women Initiative Small Business Strategy across Canada, leading many national events and partnerships such as the Master Class Series, The IWD: She Shoots She Scores, StrikeUP Virtual Conference, and the mentorship program. Chris has a passion for people which has led her to champion equity initiatives through many diversity, equity, and inclusion roles within the bank. She currently sits as the Co-Chair for the National Allyship Council, a Stream Lead for the Women in Leadership Employee Resource Group and a participant on the Employee Pulse Committee.
Highlights:
00:50 Intro
01:57 Meet Chris McMartin
03:20 Why focus on women entrepreneurs?
04:24 The 3 pillars
08:54 Program cost
10:01 Joys of entrepreneurship
11:43 Scotiabank Women Initiative events
13:56 Spreading the word
15:06 Who can access the program?
17:09 Scotiabank
19:40 Takeaway
Links:
Chris McMartin
https://www.scotiabank.com/women-initiative/ca/en.html
https://www.linkedin.com/in/christianne-mcmartin
Main website 🡪 https://shemeansprofit.com
Mini-courses –> https://melissa-houston.thinkific.com/courses/the-debt-repayment-calculator
https://melissa-houston.thinkific.com/courses/pay-yourself
https://melissa-houston.thinkific.com/courses/personal-net-worth-calculator-mini-course
https://melissa-houston.thinkific.com/courses/the-ultimate-budget-binder-mini-course
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