Invest in Yourself and Your Business to Make Profitable Decisions
When it comes to running your business, you are your greatest asset. That’s why investing in yourself as a business owner is important. You may hear a lot about investing in yourself by joining expensive programs and masterminds, and we’ll dive in further on how to make the right investments in yourself so that you do not break the bank or overinvest.
I believe in investing in yourself, but I also feel that phrase is an overused marketing strategy for some business coaches. Just because you should be investing in yourself, you should first understand what that means, and second, you don’t need to spend a ton of money to invest in yourself.
What does it mean to invest in yourself?
Let’s first talk about what it means to invest in yourself. Wealthtender.com states, "Investing in yourself means putting in the time, money, and energy into making your current and future life better. Instead of focusing on things that will not increase your wealth in the long term, look for ways to expand your knowledge and make your life better.”
Especially as a business owner, it’s important to invest in yourself as the CEO of your business if you want to build a competitive business that thrives financially and will be in business for the long term. You likely want to build a business that does not leave you feeling overwhelmed, burnt out, and unhappy.
Having the right strategies to build your business in a way that works with your lifestyle and goals is essential. When considering your investments, it’s important to get a balance in different areas of your life.
Ways to invest in yourself
Finding ways to invest in yourself is important because investing in yourself does not mean just financial investments.
1. Set clear goals and objectives
Clear goals and objectives for yourself and your business keep you motivated to work for a better life. You may want to make a goal of not working on weekends, increasing profitability in your business, and bettering your leadership skills. Whatever your goals and objectives are, make them clear and attainable. Setting yourself up for failure is not conducive to your well-being, and biting off more than you can handle won’t favour you.
2. Set boundaries
As you build and grow your business, there will always be demands on yourself. You need to set clear boundaries to preserve your time and energy. You don’t need to say yes to everything. Be strategic in the opportunities that get your time and attention. Will they further your goals and objectives? If it’s a no, take a hard pass on the opportunity.
3. Invest in people who invest in you
The world is filled with people who are takers, so do your best to avoid them. You want to invest in people who care about your success as well. Make sure when you are choosing relationships, choose them wisely and preserve your energy.
4. Educate yourself
Be committed to lifelong learning. Taking courses or joining programs that will help you improve your leadership skills as a CEO is important. Whether you want to improve your business finance skills, marketing skills, organizational skills, or whatever skill you want to improve, remember that education is never a waste.
5. Stay current on trends in your industry
If your business wants to stay competitive, you must be current on new trends in your industry. Follow what is going on in your industry and with your competitors. Stay current and relevant, so you don’t fall behind in the competition.
6. Take time for mental health
Mental health is just as important as physical health, so nurture your well-being and mental health. Take breaks, and avoid toxic relationships and situations that will put your mental health at risk.
7. Take time for fun
Fun is important, and there is so much value in laughing and connecting with others. Make sure you nurture important relationships, make time for recreational enjoyment, and spend time with others. Social connection is vital to your mental health.
8. Network
Networking is so valuable when in business. Have you heard the expression that it takes a village or that your network equals your net worth? These are so true because building a business takes help from others. But it’s important to practice reciprocity because being a taker is selfish. You need to give as much as you take, if not more.
9. Work with a business coach
If you want to make your business as efficient and profitable as possible, you need to work with a business finance coach. Make sure you hire a qualified, experienced and creditable business finance coach to help you with all the financial planning for your business and personal finances.
10. Hire a team
If you’re feeling burnt out from a large workload, it’s time to hire support to help you manage your workload. It’s hard to do it all on your own. Whether it’s part-time work, full-time work, or consulting, make sure you work the cost in your budget.
11. Invest in your financial future
Get out of debt, create a financial plan for yourself and your business, and reach your financial goals should be on the top of your list. Having financial security is not only a benefit to your health, but it makes life a lot more enjoyable.
12. Exercise and eat right
Healthy food choices and daily movement affect not only our physical health but mental health as well. It’s important to keep a healthy lifestyle so your body and brain will be nourished and provide the energy needed to maintain a demanding schedule. Being an ambitious business owner demands a lot of energy, so ensure your body can keep up.
13. Take care of your financial health
Knowing how to create wealth for yourself through your business is an excellent investment you can make yourself. Be certain to invest not only in learning the strategy of building wealth but in keeping your money mindset healthy.
Invest in yourself quotes
Remember that you are your biggest asset, and you are worth protecting. Taking the time you need to be the best that you can be is vital to your health. I’ve put together a list of quotes that hold truth and inspiration for your business journey.
“An investment in self-development pays the highest dividends.”
― Debasish Mridha
“Invest time and energy in your well-being. Create an atmosphere of emotional safety for yourself.”
― Amy Leigh Mercree
“Stop blaming other people for your own behavior! Own the truth. If you don't like it, then invest the time and energy to change it.”
― Akiroq Brost
“It’s a small price to pay, but investing a little extra effort into the life you choose will move you from average — where all the competition is — to the top.”
― Richie Norton
“Successful people don’t earn more, then invest. They invest so they can earn more.”
― Erin Hatzikostas
“You have to invest if you want to progress.”
― Erin Hatzikostas
“Also put your money where your mind is!”
― Nicky Verd
“Fearlessly embrace new technologies, learn new things, and demonstrate a willingness to invest in yourself.”
― Germany Kent
The bottom line is that when investing yourself, you need to think about it holistically, not solely on financial decisions. Caring for your physical, emotional, mental, and financial well-being is vital to maintaining health.
If financial training is something you want to invest in, learn more about my signature Cash Confident Course here. This financial training will help you manage your business finances and optimize the profitability of your business.
